Contributed by Raj Qsar, Owner and Principal at The Boutique Real Estate Group
Now that the days of paper trenches are (nearly) long gone and you’re swimming in digital options galore, how do you know what works and what might not equal the ROI you had in mind?
Your schedule probably redefines busy, so why sleuth around for the answers? Just come to me for the digital dirt and I’ll set you up with the wisdom and guide you to the tools that actually ramp your business Cloud-bound (i.e. skyrocketing success in all matters ROI and keeping your clients and employees delighted).
For my team at The Boutique Real Estate Group, we’re OCD about providing world-class experiences for our clients; It’s our marching theme for Real Estate Connect NYC. We’re in the business of writing our client’s story. When they look at a property, they imagine and dream and wonder. When you set up your Real Estate business with the right tools, you’re able to kick off their story with a happy prologue.
Excited to get started? Wonderful! We’ve vetted the digital market for ideas that struck magic and tools that did wonders for our client base.
Check out the top five mantras and tools that help us set the bar sky high for client experiences:
Always Keep It Mobile and Tablet Friendly: Give us location independence and freedom to create, share & sign on the fly. We are all traveling 100 mph in a 55 mph world so this is essential to any business. If it’s not mobile it does not exist.
Apps Give you “Crystal Ball Powers” – Gmail apps integrated into your Chrome Browser give you Crystal Ball Powers that allow you to tailor messages, track responses and “big brother” inbound emails so you can work some magic with your clients.
The C in CRM Stands for (Client) Conversion: CRM integrations for your website (SMS notifications & auto-email responders) let you respond & convert clients quickly and track progress seamlessly.
Real Estate Apps –> MLS Touch + RPR Mobile + Property Radar App – Seriously – the entire Real Estate world in the palm of your hands. You are truly a real estate guru…
Invest in a Company Intranet – Creating specific channels to streamline communications to specific topics (Technology, Social Media, Contracts, Staging, Creative Design, CRM, Competition). And it has to be mobile.
We’re the pioneers behind Real Estate digital disruption. Now that I’ve shared my secrets, I pass the mobile phone (i.e. baton) to you to socialize your words of wisdom and tools of choice. Every winning tidbit leads to a massive win-win: inspired agents and brokers who’re empowered to make dreams come true.
Please share away in the comments below.
Get to know my team at the Boutique Real Estate Group: