Unbending the sales pipeline with digital tools

For many companies, the sales team sits at the heart of its profitability. Its ability to operate efficiently doesn’t just impact the bottom line. There are legal and regulatory considerations too. Agreements, generated by sales, are the primary source of any business’ growth. They underpin the commercial performance of the entire organisation. But, while digital automation, cloud and mobile are commonly used to optimise other parts of the business, many processes associated with sales agreements are still manual.

This outdated approach drains resources, creates compliance risk, and can even put deals in jeopardy. A new study* by Forrester Consulting, commissioned by DocuSign The State Of Systems of Agreement 2019, reveals the true scale of the problem. Moreover, it demonstrates how optimising sales agreements improves overall business performance.